Brands


  • A model wears Spanx jeans and a white T-shirt.
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    Courtesy of Spanx
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    Spanx launches new sculpting denim collection

    The shapewear brand said the jeans, which come in two colors and styles, combine lycra-encased cotton fabrication with traditional denim detailing.

    By Jan. 24, 2025
  • A sign featuring a person holding up a plaid umbrella can be seen through trees. Underneath the sign is the word 'Burberry" written in capital letters.
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    Scott Olson via Getty Images
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    Burberry stock rises after Q3 sales beat expectations

    A robust holiday season in the Americas helped the company narrow its losses as it works to implement a strategic turnaround plan.

    By Jan. 24, 2025
  • Models in colorful clothes walk the runway during the Pharrell Williams Louis Vuitton Menswear Spring/Summer 2024 show finale as part of Paris Fashion Week. Explore the Trendline
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    Aurelien Meunier via Getty Images
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    Trendline

    Top 5 stories from Fashion Dive

    Fashion faced its share of shakeups in the first half of 2024, but few industries are more adept at reinvention or more suited to change.

    By Fashion Dive staff
  • A brick building displays two windows with "Birkenstock" above them and a front door.
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    Courtesy of Birkenstock
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    Birkenstock brings on a new CFO as it pushes DTC strategy

    Ivica Krolo will replace Erik Massmann, who helped guide the footwear brand through its initial public offering a little over a year ago.

    By Daphne Howland • Jan. 24, 2025
  • A view of a Vince store from outside. The sign is visible as well as three mannequins through the window.
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    The image by Phillip Pessar is licensed under CC BY 2.0
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    Vince Holding Corp. sells majority stake to P180, former CEO returns

    Brendan Hoffman, formerly of Wolverine World Wide, is returning to the top spot at Vince after holding the role from 2015 to 2020.

    By Jan. 23, 2025
  • An empty runway in a large white studio is flanked by rows of empty white benches.
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    Roy Rochlin via Getty Images
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    6 brands starting 2025 without creative directors

    Chanel may have filled its coveted design seat, but there are still enough high-profile vacancies left in fashion to keep the rumor mill churning.

    By Jan. 23, 2025
  • An aerial view of a Shein building with its parking lot.
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    Courtesy of Shein
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    Shein launches charitable foundation

    The nonprofit’s first donation was a $5.2 million grant to the Africa Collect Textiles Foundation.

    By Jan. 22, 2025
  • Nikki Rodriguez poses for American Eagle's Fall 2024 campaign.
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    Courtesy of American Eagle
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    How American Eagle’s CMO avoids AI’s ‘generic creative’ trap

    At NRF’s Big Show, Craig Brommers addressed mounting production demands but said delegating more work to AI is a “scary” prospect.  

    By Peter Adams • Jan. 21, 2025
  • Models walk up subway stairs on both sides wearing clothing from Tommy Hilfiger.
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    Dia Dipasupil via Getty Images
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    China says PVH engaged in ‘improper’ behavior related to cotton sourcing

    An ongoing investigation will determine if the Calvin Klein and Tommy Hilfiger parent company should be added to China’s Unreliable Entity list.

    By Jan. 21, 2025
  • A closeup shot of a person wearing red, white and black sneakers with a Nike logo and black track pants with a Jordan logo.
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    Neilson Barnard via Getty Images
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    Nike tops StockX sneaker sales in 2024

    Other popular brands on the online resale platform included Supreme, Fear of God, Ugg, Crocs and Timberland, with many brands maintaining their previous rankings.

    By Jan. 17, 2025
  • A line of people outside Pacsun's SoHo flagship store.
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    Courtesy of Pacsun
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    Pacsun’s TikTok marketing won over Gen Z. What’s next amid ban anxiety?

    At NRF, CEO Brieane Olson was optimistic that TikTok’s model could be replicated elsewhere in the case of a shutdown but feared for creators.

    By Peter Adams • Jan. 17, 2025
  • Models walk both toward the camera and away from the camera on a runway.
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    Thierry Chesnot/Getty Images via Getty Images
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    Lanvin Group CEO steps down amid leadership changes

    Former top executive Eric Chan will transition into a board position, while Andy Lew, CEO of St. John Knits, will helm a second company headquarters in Europe.

    By Updated Jan. 17, 2025
  • Tim Bantle stands outdoors for a professional headshot in black and white.
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    Courtesy of Filson
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    Filson names VF Corp., Eddie Bauer alum as new president

    Tim Bantle joins the Bedrock Manufacturing Company-owned brand as it looks to expand into new markets.

    By Jan. 16, 2025
  • A model holds a blue shoulder bag with the word Chloé written on the side of the bag.
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    Pascal Le Segretain via Getty Images
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    Richemont posts record Q3 sales, led by jewelry division

    The luxury firm saw a 10% uptick in the quarter, with fashion and accessories also showing double-digit growth.

    By Jan. 16, 2025
  • An internal shot of Burberry's shop-in-shop inside of Saks in New York City.
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    Courtesy of Courtesy of Luis Guillén for Saks
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    ASAP Rocky, a Burberry scarf and the ‘road back to authenticity’

    CEO Joshua Schulman’s turnaround plan focuses on the outerwear and scarf categories — and it might be working.

    By Kaarin Moore • Jan. 16, 2025
  • Kim Kardashian poses in a white dress in front of a red curtain backdrop.
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    Emma McIntyre/Getty Images for Academy Museum of Motion Pictures via Getty Images
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    Kim Kardashian was the top US fashion influencer in 2024

    More than half of consumers are likely to be swayed to purchase a product because of an influencer, Traackr said in a report.

    By Jan. 15, 2025
  • Two people in form-fitting activewear sit on a floor and look at the camera.
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    Courtesy of Spanx
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    Spanx adds new activewear collection

    The line, called Spanxsmooth OnForm, features light compression and is designed for low-intensity exercise and casual dressing.

    By Jan. 15, 2025
  • A clothing store window is festooned with white lights for Christmas. Two customers look in the window.
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    Vittorio Zunino Celotto via Getty Images
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    Brunello Cucinelli reports strong earnings amid larger luxury decline

    The company’s year-over-year sales were up double digits in the Americas and Asia in fiscal 2024, with revenue projected to climb 10% over the next two years.

    By Jan. 14, 2025
  • A model wears clothing from Antrhopologie's new resortwear line, including sunglasses, a blue bikini and an oversized button down featuring stamp graphics. The model rides a bike.
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    Courtesy of Anthropologie
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    Anthropologie launches resortwear line

    The Urban Outfitters Inc.-owned brand is positioning its new label as a response to increased consumer interest in travel.

    By Updated Jan. 15, 2025
  • A closeup of a pattern Shein is using to print on jeans.
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    Courtesy of Shein
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    Shein unveils denim printing process designed to reduce water, energy use

    The fast fashion giant said the number of products it created using the tech increased by 90% last year.

    By Jan. 10, 2025
  • Four people of various body sizes wear white form-fitting floor-length dresses.
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    Courtesy of Tala
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    Former Boden, Net-a-Porter creative director moves into activewear

    Sustainable fitness brand Tala has appointed Jon Wetherell to the top design role ahead of plans to expand the business internationally.

    By Jan. 10, 2025
  • A model walks down the runway during the day as seated crowds watch from the sidelines.
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    Thierry Chesnot via Getty Images
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    Y/Project shuts down

    The Paris-based fashion label is shuttering after 14 years following last year’s exit of CEO Pascal Conte-Jodra and creative director Glenn Martens.

    By Jan. 9, 2025
  • A stack of True Religion jeans for sale at a storefront.
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    John Shearer/WireImage for HollyRod Foundation via Getty Images
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    Private equity firm buys controlling stake in True Religion

    The deal with Acon Investments comes as the denim brand looks to diversify its product offering and expand its reach.

    By Jan. 9, 2025
  • A person in a red sweater smiles at the camera while sitting on a beige couch. On a table in front of him are several phone cases and some housewares displayed on an orange tray.
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    Bryan Bedder via Getty Images
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    Consortium Brand Partners acquires Jonathan Adler

    This is the private equity firm’s third acquisition in 18 months, following previously announced deals with Draper James and Outdoor Voices.

    By Jan. 8, 2025
  • A model wears clothing from the Juicy Couture and Madhappy collaboration
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    Courtesy of Authentic Brands Group
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    Madhappy and Juicy Couture collaborate on capsule

    The 15-piece collection of women’s and unisex pieces will combine details from both brands.

    By Jan. 7, 2025
  • A view of a Dr. Martens store as people pass by.
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    Gareth Cattermole via Getty Images
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    Dr. Martens creative director steps down after a decade

    Darren McKoy said he was ready to embrace new opportunities and creative challenges, and the footwear company hasn’t named a replacement.

    By Updated Jan. 7, 2025